After decades in digital marketing, I kept seeing the same thing: good local businesses getting burned by bad ads. Agencies that overpromise and underdeliver. Platforms that drain your budget chasing the wrong clicks.

So I built ExactGeoFence—a small, focused shop that only works with local businesses who care about results

I’m Mitch Johnston. I’ve been in tech since 1989 and digital marketing since 2014. I’ve managed Google Ads since 2018 and worked with everything from law firms to restaurants.

This isn’t a side hustle. This is the last business I’ll ever build—and I’m all in.